I set myself the goal of better understanding the role of UX design in the launch and development of IT startups. I am interested not only in the visual part, but also in the logic, convenience, and impact on user retention. It would be great to find an article or blog that talks about this in a structured way and with examples. Maybe someone has already read something similar?
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Hi! I am currently working on the interface of a new product and I understand how important it is to think through everything to the smallest detail. UX is not about beauty, but about how quickly the user will solve their problem. One bad step — and the person just leaves. It’s better to pay attention to this right away than to redo everything later.
At the first demo presentation of our app, the investor said: "Functionally, it's cool, but it's inconvenient to use." It was a cold shower. That was the first time I realized that UX is not a decoration, but the basis of success. I started looking for how to fix everything, and came across https://www.fastsoftwares.com/blog/ux-for-tech-startups/. The article gives not just advice, but a whole look at UX as part of a business strategy. We rebuilt the product, added user scenarios, changed the logic — and the reaction to the next demo was an order of magnitude better.